As the community prepares for the influx of visitors for the World Equestrian Games, U.S. Cellular is equipped to accommodate the spike in demand for wireless access around the Tryon International Equestrian Center now through the competition’s completion on Sept. 23.

As the majority of attendees will be relying on their smartphones to stay connected with family and friends, share photos and post social media updates, U.S. Cellular has brought in a Cell on Light Truck, or COLT, to increase wireless capacity during the competition, company representatives said.

“We want to help ensure that everyone who comes to enjoy the World Equestrian Games  can use their smartphone like they want to,” said Nathan Waddell, director of sales at U.S. Cellular. “The COLT will provide a better wireless network experience for all attendees at the event.”

The COLT provides added network capacity for the increased data usage and thousands of calls and messages fans will make while attending the competition.

While a COLT is helpful for large events such as this, it can also be deployed to establish instant communication for responders to natural disasters and emergency situations when landline communications are interrupted, company representatives said.

To learn more about U.S. Cellular, people may visit one of its retail stores or go to uscellular.com.

– Submitted article